We all thought Vimeo was pretty straightforward until we started to research what was available.
This can help you with visual marketing strategy, and so can Vimeo Plus, Pro and Business! There is so much more to this than what we first thought. We’ll focus on the FREE platform (Vimeo Basic) and Vimeo Business, to help you make great decisions regarding where to put your video for increased conversion rate and to help you measure marketing strategy success.
Vimeo Basic, as the name suggests, is pretty basic. It is great if you don’t need to upload a lot of videos weekly (not exceeding 500MB). You get the basic statistics for your video, such as the number of people who have viewed it and in addition, you get to set passwords and manage privacy controls on your video.
However, you can only create one channel, one group and three albums, which means you can’t grow your business too much, without hitting a restriction and needing to upgrade. Another disadvantage is that Vimeo Basic has a lot of banner advertisements, which is basically to earn revenue to enable it to keep the service free.
Sounds quite straightforward and for smaller businesses wanting a video presence, it is just what you need to start with.
Vimeo business on the contrary, offers you tools you didn’t even realise you needed!
It offers unlimited weekly uploads, collections or albums. It even comes with 5TB worth of storage, with provision for up to 10 team members who can upload or manage your account. But what we love is the features for lead generation and Google analytics. You can ask customers who view your video for their email addresses and it will link straight to your email marketing software, such as Mail chimp. Vimeo Business also links to Google analytics for more insights. Sounds great, doesn’t it?! If you would like to track where your customer goes and what they do after watching your video, Vimeo Business will help you see exactly what your possible customers are up to. And the icing on the cake is that there are no ads, anywhere! In a world where we have better things to do, paying extra for this service sounds ok to us!
This is ideal to provide support any large, buzzing organisation with visual marketing needs, such as analytics and reports. It is for businesses that have a massive video web presence, such as agencies, creative, marketing companies or even large production companies and they sound like our type of organisation!
Vimeo Pro also offers help within 1 hour of submitting your question. That’s pretty quick, and they say they can help over night too.
You can compare Vimeo to Wistia (review available on a previous blog). We think they are pretty much the same except Wista does the first 3 videos for free. There is no mention on Vimeo’s website if they offer any free trials.
Take a look for yourself and let us know what you think. Email us at firstname.lastname@example.org and let us know if you are a Vimeo Business, or a basic Vimeo human. We’re intrigued as to what you think.
Thank you for all you help, flexibility and understanding during a very challenging time … working to launch SORmyCAR.I feel this is a real demarkation point for us and NOW is our time for momentum, growth and presence in the market, the video will go a long way to supporting that endeavour, you have been a true Collaborator throughout.Erkan Ali – Managing Director of SORmyCAR Ltd.www.SORmyCAR.com
It’s rare to find someone in business who has the true instinct to craft something perfectly from someone else’s imagination and requirements…Angela understands her client’s needs intimately and has the ability to turn them in to sales winning productions.
If you are looking for budget film that you hope will get noticed then Angela Makepeace is not for you.
If however you are looking for a film or animation that will attract your target market, truly translate your business message and add huge value to your business then Angela Makepeace Motion Graphics Studio is the only one to truly engage with.
Paul Wearmouth – “The Go to Sales Guy” – Speaker, Coach & Author www.paulwearmouth.com
From the word go, Angela has been completely on board with our project and we absolutely love what she has delivered.
She’s passionate, professional and just wonderful to work with. Most importantly each modification and adjustments we required were taken care of without any hesitation to deliver 3 superb children’s educational animations.
Excellent communication, a great attitude and delivered on time, what more could a client want!
Early Bird Kids Club
Thank you for your fantastic work – creating a film about access control and the complex integration was not an easy task but you gave us confidence that it was possible and we have ended up with a great, easy to understand, fun yet informative film (just as requested). Thank you.
Stacy Cronly-Dillon – Content Marketing Executive
Grosvenor Technology – www.grosvenortechnology.com
Angela has been a complete delight to work with, she is happy to listen and understand. As well as stepping up and taking the lead, she knows what is appropriate. This is a skill very rarely found anywhere.
Thank you Angela for all your hard work, having challenging questions and the commitment to see the job through to the end while maintaining high standards.
Erkan Ali – CEOBeCollaboration Ltd www.becollaboration.com
You have been a delight to work with, the Sale or Return motion graphic video you produced has far exceeding our expectations.The results have simply been record breaking,In the first 3 months of using the video over £2,500,000 of cars have come into stock, this has also resulted in the most Sale or Return cars ever sold in one month and the highest priced car we have ever sold, a £200,000 Lamborghini.We can whole heartedly recommend you and your Motion Graphic Video solution to marketing and educating clients on services and productsThank you for all the hard work you have done.Graham Ewing – CEOGP Cars www.gpcars.co.uk
Angela has helped LEAP put over its message in a clear and innovative way. It is an incredible explainer animation. From the off Angela showed creativity and thoughtfulness to want we wanted as a company…From the first moment of contact with Angela communication was clear, we were on a short deadline for an event and Angela kept this in mind and delivered…A real personal service. Angela was flexible, efficient and professional and really cared about getting the right result for us.
As a producer and director I’ve worked with Angela across a number of film projects. She tackles each role conscientiously and is a pleasure to work with, be it a location shoot or after effects work in the studio.
Simon J Frith, Producer / Director,
We have used Angela’s services to help us produce some motion graphics videos for a number or our corporate clients. Angela always understands the brief and what we are trying to achieve and is able to take our content and produce excellent work. She integrates well into our team and always delivers work on time and on spec.
Take 1 www.take1.co.uk