Animation, Motion Graphics, Video Production and Happiness sharing blog

Every month we will be posting  the why’s, what’s and how’s in an Animation, Motion Graphics and Video Production blog. We will always keep it interesting with facts and what we’ve been up to, and of course, throw in a few videos too.

To be notified when we update, let us know your email address in the box. We will even send you ways to create a video that converts, with tips and tricks to help – Plus goodies such as free videos, gifs, interesting information and general good-times.

Tools to help with video conversions Part 1- Wistia

May 31, 2017

Tools to help with video conversions Part 1- Wistia

For those who don’t know, Wistia is a video hosting platform – like YouTube and Vimeo – but on steroids.

In short, Wistia tracks what viewers do, adds a CTA (Call to Action) shows you heat maps, viewing trends (So you can see where your video was skipped or rewatched) and gives you a much more detailed view of what your audience are actually doing while watching your video. This helps you make informed decisions about who your campaign is reaching and how you can improve.

Here are few reasons why we think you could use Wista to host video (And why we can’t wait to get started ourselves!)

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What can an explainer video explain?

May 3, 2017

What can an Explainer Video explain?

We’ve all heard of explainer videos, right? So what do they explain? “All about your business…” is a little general and we would imagine your business is quite complex. Sharing business love can be a tricky subject as sometimes there is too much to say and too much love to share. We have broken it down into simple suggestions. The bottom line is short, precise, targeted videos, more than one if needs be and the more tailored to your specific audience, in the correct part of your funnel, the better.

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A great viral video: A procrastination day.

April 19, 2017

A great viral video: A procrastination day. (This blog won’t help you!)

We are all human. Some days we just can’t focus. As much as we all love our jobs and have worked stupidly hard to get where we are today, we can’t help but have really important things to do, like cleaning our office, planning our fantasy football team for 2018/19, scanning Facebook for the 5th time in 3 minutes or most likely, surfing YouTube for cat videos.

While having such a day ourselves, we came across a great video we found on YouTube, a sums up days we all know we have.

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Places to put your video that you didn’t think of yet.

April 5, 2017

Places to put your video that you didn’t think of yet.

We all know the usual places businesses get videos made for… homepage of their website, YouTube, exhibitions… but what about the small platforms that are probably not worth making a video especially for?  We can show you the places to put your video, to ensure you get the MAXIMUM use from it.

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Why Marketing Companies need video.

March 8, 2017

Why marketing companies need video.

Surely the short answer is ‘Why wouldn’t they?’

With marketing companies it is all about ROI (Return on investment) It is results driven. Clients need to know that it is worth while employing you, the marketing company, to do their marketing,  and by worth while, we mean you make much more money for them than if they did it themselves.

So to break down the ‘Why marketing companies need video’ we have a little help from the trusted bullet point list.

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