For those who don’t know, Wistia is a video hosting platform – like YouTube and Vimeo – but on steroids.
In short, Wistia tracks what viewers do, adds a CTA (Call to Action) shows you heat maps, viewing trends (So you can see where your video was skipped or rewatched) and gives you a much more detailed view of what your audience are actually doing while watching your video. This helps you make informed decisions about who your campaign is reaching and how you can improve.
Here are few reasons why we think you could use Wista to host video (And why we can’t wait to get started ourselves!)
Last month Facebook announced changes to the way you can see your video analytics. It has changed its interface and has added new data points. You now will be able to see how long videos are being watched and whether they are being watched with the sound on or off. This means brands, like yourselves, will get a massive data boost to help with your video strategy.
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You can easily get overwhelmed at the thought of what is involved. There can be a lot to do, especially if you are not sure on how to make one, or indeed, where to start! So we’d like to help by telling you what you need to know before you create a video.
We’ve been making and animating explainer videos for years, so you are in good hands. So we suggest… starting from the beginning… and at the beginning, is the context. (See here for more information on context.)
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We’ve got Christmas GIFs…. Yes you did read that right.
So it’s Christmas again. This year we’re all about the Christmas GIFs. We love each and every one of our clients, readers, tweeters, followers and well… people who like our work. (You are our family too!) So this year we’d like to help you make your own GIF, as a Christmas gift to you. A gift of a GIF.
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There has been months of preparation, weeks of hard work and now you have your video. It looks beautiful. There is a strong message, the graphics suit your brand and the animation is sharp and fun. You’ve loaded it to YouTube and added your tags and shared on Social Media… but now what? What sneaky extras can you give to polish off your video? Have you ever thought of using YouTube’s Clickable links and subtitles?
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Thank you for all you help, flexibility and understanding during a very challenging time … working to launch SORmyCAR.I feel this is a real demarkation point for us and NOW is our time for momentum, growth and presence in the market, the video will go a long way to supporting that endeavour, you have been a true Collaborator throughout.Erkan Ali – Managing Director of SORmyCAR Ltd.www.SORmyCAR.com
It’s rare to find someone in business who has the true instinct to craft something perfectly from someone else’s imagination and requirements…Angela understands her client’s needs intimately and has the ability to turn them in to sales winning productions.
If you are looking for budget film that you hope will get noticed then Angela Makepeace is not for you.
If however you are looking for a film or animation that will attract your target market, truly translate your business message and add huge value to your business then Angela Makepeace Motion Graphics Studio is the only one to truly engage with.
Paul Wearmouth – “The Go to Sales Guy” – Speaker, Coach & Author www.paulwearmouth.com
From the word go, Angela has been completely on board with our project and we absolutely love what she has delivered.
She’s passionate, professional and just wonderful to work with. Most importantly each modification and adjustments we required were taken care of without any hesitation to deliver 3 superb children’s educational animations.
Excellent communication, a great attitude and delivered on time, what more could a client want!
Early Bird Kids Club
Thank you for your fantastic work – creating a film about access control and the complex integration was not an easy task but you gave us confidence that it was possible and we have ended up with a great, easy to understand, fun yet informative film (just as requested). Thank you.
Stacy Cronly-Dillon – Content Marketing Executive
Grosvenor Technology – www.grosvenortechnology.com
You have been a delight to work with, the Sale or Return motion graphic video you produced has far exceeding our expectations.The results have simply been record breaking,In the first 3 months of using the video over £2,500,000 of cars have come into stock, this has also resulted in the most Sale or Return cars ever sold in one month and the highest priced car we have ever sold, a £200,000 Lamborghini.We can whole heartedly recommend you and your Motion Graphic Video solution to marketing and educating clients on services and productsThank you for all the hard work you have done.Graham Ewing – CEOGP Cars www.gpcars.co.uk
Angela has helped LEAP put over its message in a clear and innovative way. It is an incredible explainer animation. From the off Angela showed creativity and thoughtfulness to want we wanted as a company…From the first moment of contact with Angela communication was clear, we were on a short deadline for an event and Angela kept this in mind and delivered…A real personal service. Angela was flexible, efficient and professional and really cared about getting the right result for us.
As a producer and director I’ve worked with Angela across a number of film projects. She tackles each role conscientiously and is a pleasure to work with, be it a location shoot or after effects work in the studio.
Simon J Frith, Producer / Director,
We have used Angela’s services to help us produce some motion graphics videos for a number or our corporate clients. Angela always understands the brief and what we are trying to achieve and is able to take our content and produce excellent work. She integrates well into our team and always delivers work on time and on spec.
Take 1 www.take1.co.uk